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Photo of farmers marketSpecialty Crops Survey for Western North Carolina-2002

What is most important to you when you shop for produce?

    81% Locally Grown
    37% Quality
    8.6% Price

Which of the items displayed here are you most likely to buy?

71% Heirloom Tomatoes
23.6% Jalapeno Peppers
5.3% Thai Dragon Pepper
22% Ivory Bell Pepper
34% Yellow Bell Pepper
6%Chocolate Pepper
16% Hybrid Tomatoes
7% Long Cayenne Pepper
15% California Wonder Pepper
29% Lilac Pepper
12% Valencia Bell Pepper

Have you bought specialty fruits or vegetables in the past?

    72.6% Yes
    27% No

Please share your age range

    1.6% 21-30 (years old)
    2.6% 31-40
    17.3% 41-50
    27.3% 51-60
    28.6% 61-70
    22.6% 71-80

Size of household?

    12.6% One person
    67.0% Two people
    11.0% Three people
    9.0% Four or more

What fruit or vegetables do you want to buy from farmers but can't find?

    Blue Lake Beans Snap Sweet Peas
    Zucchini Squash Fresh Asparagus
    Ramps Fresh Broccoli
    Sweet Potatoes Kiwi
    Organic Grown Greens Raspberries
    Yellow Cherries Kale
    Cantaloupe Turnips
    Green Mountain Potatoes Swiss Chard
    Horse Radish N.C. Peaches
    June Apples Egg Plant
    Kohlrabi White Corn Meal
    Rhubarb Cow Peas

Source of data

    100 Surveys were collected from: WNC Farmers Market, Waynesville Tail Gate Market, and Ingles.