NC State University
House with native plants and animalsGoing Native: Urban Landscaping for Wildlife with Native Plants
Home > How to Go Native > Map Existing Site and Vegetation > Native Plants Attractive to Wildlife

Brown-Eyed Susan (Rudbeckia triloba)

Brown-Eyed Susan is a herbaceous perennial that grows to 3 to 5 feet. Leaves are 2 to 4 inches long and often have 3 lobes. In late summer through fall, 2- to 3-inch, yellow flowers with a dark purple-brown center mature. A rosette of leaves that originate at the base of the stem persist through the winter, creating an attractive winter ground cover.


Butterflies nectar at the blooms, and songbirds, especially American Goldfinches, eat the seeds in the fall.

Plant Type Herb/Wildflower
Leaf Type Deciduous
Deer Resistance Moderate
Regions Mountain, Piedmont
Light Full Sun, Partial Sun/Shade
Soil Moist, Dry
Bloom Times Late Summer, Fall
Seed Times Fall
Wildlife Value Seed or Nut, Butterfly/Insect Nectar
NC Forest ServiceNC Cooperative Extension